About nugoo

Current availability

nugoo is in an invite-only beta. Available channels and responsibilities are confirmed for each setup. Current email and text rollouts are limited to admitted owners; dictation is off by default for new customer installations. The broader examples below describe the product we are building.

Intelligence you own

Private intelligence, built around your business and under your control.

Your nugoo runs on a dedicated virtual machine: a separate computer in the cloud for your company. Its stored knowledge, memory and configuration live in your own environment, separate from other customers. You control who can access that knowledge, which tools nugoo can use and what it can do.

Your data belongs to you. So does the business knowledge you build with nugoo: your decisions, processes, standards and everything it learns about how you want the company to run.

You choose the information nugoo can use. We agree the model and service providers that will process it, including any information sent outside your company environment.

Open-source foundations through OpenClaw keep the underlying system inspectable and adaptable. A choice of AI models lets your intelligence evolve as better options emerge. Your company's knowledge stays with you when you change models or providers.

It works where you work

We build your nugoo around the places you already work: your phone, computer, email, text and business software. Channels such as iMessage, Slack, group conversations and phone calls are confirmed separately for your setup.

Connections we can build around include the software that runs your business: CRM systems such as Salesforce and HubSpot; Google Docs, files and spreadsheets; calendars, project boards, accounting tools and customer support systems.

After a customer call, ask nugoo to record what was agreed, update the CRM, prepare a proposal and arrange the follow-up. Ask in Slack what is holding up a project. Text it before a meeting for the customer history and decisions you need.

You keep using the tools you know. nugoo brings the understanding and ability to act across them, so you spend less time moving information around and chasing the next step.

It understands the whole business

Your company's knowledge is scattered across years of email, customer conversations, documents, spreadsheets and the experience of the people who built it. nugoo connects that history with what is happening now.

People, customers, suppliers, projects, promises, prices, decisions and processes become part of a connected picture. Who agreed to what? Why was that price different? What does this customer care about? Which other projects depend on this decision?

That network of knowledge becomes a living company brain. You choose the sources it can draw from, including historical records and ongoing conversations. It keeps the connections, sources and decisions that make the information meaningful.

When a customer asks to change a project, nugoo can bring together the original proposal, the contract, previous conversations, the current plan and your team's capacity. It can help you understand the consequences, prepare a response and carry the agreed change through your tools.

The same understanding can help you see what comes next: recurring customer requests that could become a new service, a process that keeps creating delays, or an opportunity to put your team's strengths to better use.

You teach it your standards, correct its understanding and decide what to delegate. The knowledge accumulates. Each new responsibility draws on more of what your business already knows.

Multiplayer by design

One intelligence for your whole business. Shared intelligence, with boundaries you control.

Put nugoo in a group text with your team. With its own email address, it can join conversations with customers and suppliers. Invite employees to use it, let customers ask for support, or make it available to answer public questions about your business.

Each conversation draws on the same company intelligence, with access shaped around the people involved. You can discuss pricing and margins privately. Your team can prepare proposals using approved prices. A customer can ask about their own order. The public can learn about your services.

Your private pricing discussion stays private. One customer's records stay out of another customer's conversation. You control what becomes shared knowledge and who can use it.

Permission to know something and permission to do something are separate. Someone who can check an order's status does not automatically get to change its price or approve a refund. The system enforces those boundaries across the places nugoo participates. Team, customer, public and group access must be included in the confirmed scope; they are not enabled automatically.

Built around your business, with you

You work directly with the founder of nugoo to build your company's intelligence. We learn how you operate: your customers, your priorities, your standards, the tools you rely on and the responsibilities you want to hand over.

Before your nugoo comes online, we shape it around that understanding. We connect the right knowledge and tools, build the capabilities you need and test them against real situations from your business.

Then we keep improving it with you. Regular reviews turn what you and your team learn into better knowledge, better processes and new capabilities. As your business changes, your nugoo develops with it.

We believe superintelligence paired with people produces the best outcomes. You bring your judgment, experience and ambition. We help turn that into an intelligence built for the business you want to create.

More capacity to create

Building a business is a creative act. nugoo exists to give the person building it more capacity to create.

When every question, follow-up and loose end comes back to you, there is little room left for the ideas that made you want to build a business in the first place.

Give nugoo the recurring responsibilities that consume your attention. Spend more time with customers, developing your craft, building a new product or exploring an idea you keep putting off. Choose the parts of the business you want to spend your days on.

Grow more while working less. Make room for your curiosity, your creativity and the people you love.

Who nugoo is for

nugoo is for business owners: the person running an HVAC company, a restaurant, a digital agency, a consultancy or any company where too much still lands on one person's shoulders.

You know your business. You have ideas for what it could become. You need more capacity to get there.

You do not need an engineering team. We build your nugoo with you.

Yours beyond nugoo

Ownership includes the freedom to leave. Your business data, saved knowledge, instructions and customizations remain yours. We agree how to export them and what you need to keep using your setup independently.

We build for portability, including running your nugoo on a compatible computer in your office. Your company's intelligence stays yours wherever you choose to run it.

Get started

Tell us about your business and one responsibility you would love to hand over. Start with your email, or ask nugoo a question below. Applying does not create a paid subscription or authorize a charge.

Pricing and service scope

There is no charge to talk to nugoo on this website. Applying for the invite-only beta does not create a paid subscription or authorize a charge.

For paid service, your written offer sets the responsibilities, connected tools, initial payment, monthly price, model usage, support and cancellation terms before you agree.

Your first payment covers setup and your first month. Monthly billing starts one calendar month later. The initial and monthly amounts are stated separately. Any usage allowance, additional model charges and spending limits must also be stated before you accept them.

We do not take payment merely for an enquiry or for joining the application process. Existing customers keep the terms of their own accepted agreements.

Terms of service

Agreement and scope

These service terms govern business services provided by Small Potato, Inc. (nugoo, we, us) when you enter into a written service agreement. Browsing the website, chatting or applying for the beta does not create a paid subscription. Your business (you) accepts them through its authorized representative together with a completed order form. The written offer identifies the responsibilities, included information sources, start date, initial and monthly fees, usage measurement and customer responsibilities. A specific variation must be expressly agreed in writing; general order wording does not remove the published cancellation and refund rights.

We provide the agreed software access and onboarding. A pilot does not promise every integration, a fully autonomous business, a particular financial result, or future features. We will identify material dependencies and required customer access before the start date. We will not bill for access that is not ready.

Charges and renewal

Your written offer states the initial payment, which includes setup and the first month, and the separate monthly renewal price, plus any applicable tax. Monthly billing starts one calendar month after the initial payment. Renewal falls on the corresponding day in subsequent months, or the last day of a shorter month. A complimentary preview does not authorize later charges; paid conversion requires a new priced agreement.

Automatic payment requires your separate affirmative authorization of the displayed amount, frequency, start date, and payment method. We send a reminder seven days before renewal and a receipt after payment. Without that authorization, payment is by an agreed invoice process; retaining payment details alone is not consent to recurring charges.

Any included usage and its measurement are specified in your offer. We do not charge automatic overages. We may pause additional model requests at the limit while keeping billing and support access available. Unused allowance expires at the end of the period. We bear the cost of requests already in progress that cross the limit. We will not reduce the agreed allowance or change its measurement during a paid period.

We will give at least 30 days' notice of a proposed price or material scope change and obtain your affirmative agreement before charging under the new terms. If you decline, we may end the service at the end of the existing paid period. We never convert you automatically to usage-based charges.

If payment fails, we notify you and provide instructions to resolve it. We may pause service after seven calendar days of nonpayment. No pilot late-payment fee applies, and no new paid period begins without a successful authorized payment or a separate agreed invoice arrangement.

Cancellation and refunds

The Refunds and cancellation section of this page is part of these terms. You may cancel at any time through hello@nugoo.com. Revoking automatic-payment authorization stops future automatic charges; tell us whether you also want to end service immediately or finish the paid period. We do not require advance notice beyond receipt before the next renewal to stop that renewal.

Access and permitted use

Use nugoo only for lawful business purposes and provide information you are authorized to share. You are responsible for your authorized users and the permissions you grant. Do not use the service for fraud, unauthorized access, deceptive communications, infringement, or unlawful collection or disclosure of personal information. Do not attempt to bypass agreed usage or access limits.

Connecting a system does not authorize every possible action in it. We agree the permitted access and action boundaries with you. Transactions, external communications, and changes to customer systems require the permissions and approvals in the agreed scope.

AI output can be incomplete or incorrect. Review it before relying on it for consequential decisions or external actions. nugoo does not replace licensed professional advice or guarantee the accuracy of third-party information.

Customer information and ownership

You retain your rights in the information you provide. You give us permission to process it to provide and support the agreed service, using disclosed service providers. This agreement transfers no ownership of your business information to us. nugoo retains its pre-existing software and materials; rights in custom deliverables must be specified in the order form before that work begins. Rights in third-party materials remain subject to their applicable terms.

The Privacy Policy describes personal-information handling. Where our work requires a separate data-processing agreement or additional safeguards, we agree them before receiving the affected data. Do not provide sensitive or regulated information outside the agreed scope.

We limit access to your nonpublic business information to people and providers who need it for the service and are subject to appropriate confidentiality obligations, except disclosures required by law. These confidentiality obligations continue after service ends. We apply the verified retention and deletion practices described in our Privacy Policy.

Support and service interruptions

Contact hello@nugoo.com for help. We acknowledge support requests within two business days. This is a response commitment, not a guaranteed resolution time or round-the-clock support service. Scheduled sessions and additional assistance follow the order form.

If a material service failure prevents the agreed use, contact us so we can address it. If we cannot restore that use within five business days after notice, you may end service and receive a refund for the affected unusable days and the remaining unused days, without double counting. These remedies do not remove the broader initial-payment refund or cancellation rights.

Suspension and termination

We may restrict access immediately where reasonably necessary to address a security threat or unlawful use. Otherwise, we notify you of a material breach and give you seven calendar days to correct it before termination. Suspension does not authorize additional charges or remove an otherwise applicable refund. We provide reasonable instructions for returning customer information in accordance with the agreed export and retention arrangements.

Responsibility and disputes

Each party is responsible for complying with applicable law and its obligations under this agreement. Except for expressly stated commitments, we make no guarantee of uninterrupted service or business results. To the extent permitted by law, neither party is liable for indirect or consequential losses. Each party's aggregate contractual liability is limited to fees paid or payable for the preceding three months of service. This limit does not reduce amounts owed for service, refunds required by these terms, liability for fraud or willful misconduct, or liability that applicable law does not permit the parties to limit.

Contact hello@nugoo.com to raise a concern. The parties will try in good faith to resolve it. These terms do not require arbitration, restrict payment disputes, or waive rights that cannot legally be excluded. Any governing-law or venue provision in a customer agreement must be expressly agreed in writing.

Changes and contact

We notify you by email at least 30 days before material changes to these terms. Material changes apply only to a future service period after your acceptance; otherwise either party may end service at the end of the current period. Administrative corrections that do not reduce your rights may take effect when posted.

Provider: Small Potato, Inc., trading as nugoo. Contact: hello@nugoo.com.

Refunds and cancellation

There is no charge for this website conversation or for applying to the beta. The policy below covers the initial payment, including setup and the first month, and subsequent monthly service. Your written offer states those amounts before payment; existing agreements keep their agreed terms.

You can cancel by emailing hello@nugoo.com from your account contact address. No phone call, meeting, or explanation is required. If an account cancellation control is available, you may use that instead. A cancellation takes effect when we receive it, not when we reply. We will acknowledge it within two business days.

By default, cancellation stops renewal and keeps service available until the end of the paid period. If you request immediate termination, we stop service and refund the portion covering unused whole days of that period. The daily amount is the subscription fee divided by the number of calendar days in that billing period. The day service ends is treated as used; refunds include the corresponding refundable tax.

If you request cancellation and a refund within seven calendar days after your first paid service access begins, we refund your entire initial payment, including setup and the first month, and end service. There are no refund or cancellation fees.

We initiate eligible refunds within five business days through the original payment method where supported. Your bank or payment provider controls when the refund appears. Contact us if it has not appeared within the provider's stated timeframe.

If we collect payment but cannot provide the agreed starting access, you may choose a new start date or a full refund. If we end the service, we refund the unused whole days of the paid period. Verified duplicate charges, charges after an effective cancellation, and incorrect amounts are corrected in full to the extent of the error.

This policy does not limit rights that cannot legally be excluded or require you to waive payment-dispute rights. Contacting us first can help us resolve a billing issue quickly, but it is not a condition of those rights.

Privacy policy

Small Potato, Inc., trading as nugoo, is responsible for the personal information described here. This policy covers nugoo.com, website conversations, beta applications, company research and enquiries sent to hello@nugoo.com. Company-specific access and integrations are agreed separately with approved participants.

Information we collect

We collect the email address you submit, verification and account records, and information you choose to share in messages, beta application answers, company details, meeting requests and support enquiries. This may include your name, professional role, business website, goals, concerns and business information. Saved conversations, generated responses, company briefs, related research and historical quiz records can support continuity and follow-up.

Beta application conversations, drafts and applications you deliberately submit are saved in nugoo's service database. This application chat does not access the company-brain store or grant invitations. Historical quiz records stay separate and are excluded from its conversation context.

When dictation is enabled, audio is sent through nugoo to OpenAI for transcription. This is external processing, not on-device transcription. The resulting text can be saved with your conversation. Dictation is off by default for new customer installations. You can type instead and revoke microphone access in your browser.

When company research is enabled, we use public business details you provide to research relevant company and professional information. Sources can include company websites and public pages found through the enabled research tools. Research can include the company's offering, customers, industry, geography, team, public professional roles, competitors and website brand colors. Findings and inferred opportunities can be saved with the brief and may be wrong; you can correct them. The tools and information sent to them depend on the enabled feature and agreed scope.

Our hosting and authentication services process technical information such as IP addresses, browser and request information, timestamps, delivery events, errors, and security logs. nugoo uses account and visit identifiers and hashed rate-limit identifiers to associate requests, prevent abuse, and operate the service. We do not currently collect card or bank credentials through the website, and we do not charge for applying or chatting with nugoo.

How we use information

We use this information to verify your email, remember your conversation, research and understand your business, generate responses and assess beta applications, prepare your company brief, evaluate whether nugoo could help, respond to meeting or support requests, and protect and improve the website. nugoo's founder and authorized people supporting the service may review conversations and briefs for these purposes. A conversation with nugoo is not a confidential exchange with a licensed professional.

AI responses, research and any earlier compatibility readings are generated from what you share and what we find publicly. They can contain mistakes and should not be treated as professional advice or an objective personality assessment. Applying, or receiving an earlier quiz result, is not a promise of service or a commitment by either party. Beta access requires separate approval.

nugoo does not use your conversations to train its own AI models. Human review and changes to our instructions are different from model training. External AI services also process information under their own terms and settings. Training restrictions and retention limits are separate; we do not promise zero retention. See OpenAI's data controls and OpenRouter's data-handling documentation.

We use your contact details to respond to your enquiry and coordinate requested next steps. Applying or starting a conversation is not a subscription to a marketing newsletter. We do not sell personal information or share it for cross-site targeted advertising.

Providers and recipients

Vercel hosts the website and server functions and processes requests, network information, and operational logs. See Vercel's privacy notice.

Supabase provides website email authentication and handles verification requests through its configured email delivery service. See Supabase's privacy policy.

The beta application's drafts, submissions and conversation history are stored in nugoo's service database, separate from Supabase website authentication. We also retain records from earlier website flows.

Other supported chat or speech features can use OpenAI or Venice, according to their configuration. These features can send conversation context or generated response text to the selected provider. OpenAI also receives audio for enabled dictation. See the OpenAI data controls above and Venice's privacy policy.

OpenRouter routes beta application conversation context to OpenAI. That context can include your messages, application answers and prior turns from this application. The application does not access a company intelligence or its saved knowledge. OpenRouter's handling and OpenAI's handling are separate.

AgentMail carries email for enabled company inboxes. Photon carries texts through the existing shared transport with verified-owner routing. These services process the messages and delivery information needed for their roles. Email and texting are enabled for particular admitted owners; this is not automatic access for every customer, team member or group.

Other enabled invitation and account-recovery email paths can use Resend, which processes recipient addresses, message contents and delivery information. See Resend's privacy policy. Our business email service processes correspondence and meeting coordination with our team.

We may disclose information when legally required, to investigate misuse or protect rights and security, or in connection with a business transfer subject to applicable protections. If you follow a source link or another external link, that site's own practices apply. We will identify a payment provider and the payment information we receive before enabling checkout.

Cookies and browser controls

We use first-party cookies to maintain your sign-in, pending email verification, and conversation session. Administrative test sessions also use cookies. The website may use browser storage for interface preferences. These are separate from the conversation records saved on our servers.

You can sign out or clear cookies and site data in your browser. Blocking them can prevent sign-in and conversation continuity. Clearing browser data or signing out does not delete your saved conversation or brief. We do not currently run advertising pixels or a cross-site advertising-cookie program, and there is no separate advertising-cookie consent setting on this site.

Retention and deletion

Saved account, conversation, research, brief, application and historical quiz records may remain after you stop using the service. We use them to support continuity and follow-up; you can request deletion or export by emailing hello@nugoo.com. Signing out, closing a tab or choosing not to continue does not by itself remove them.

A 30-day retrieval window does not mean the underlying records have been deleted. We do not promise automatic deletion after 30 days or a single retention deadline across the service.

Some short-lived session and rate-limit records expire separately. Hosting, authentication, email, and AI providers also maintain their own operational records or backup copies under their applicable retention practices. Removing an active record does not mean every provider log or backup is erased immediately. We do not currently promise a single deletion deadline or backup-expiry period across those systems.

For a deletion request, we verify the request, review the records involved, and explain any information that must remain for a specific legal, security, or dispute-handling reason. We do not use a billing-record exception as a reason to keep unrelated conversation content. Before paid service begins, we will document the customer's export, retention, and deletion arrangements and any applicable provider limitations.

Your choices and rights

Email hello@nugoo.com to request access, correction, an export, or deletion of your information, or to raise a privacy concern. We may ask for information needed to verify your identity or authority. Where applicable law provides additional rights, including objection, restriction, withdrawal of consent, or appeal of a decision on a privacy request, you can contact the same address to exercise them. You may also raise a complaint with the appropriate privacy authority where that right applies. We will not discriminate against you for exercising applicable privacy rights.

Please do not submit passwords, payment credentials, health records, government identification numbers, or other sensitive personal information through the chat. Share only business information you are authorized to provide. Connecting a company system requires an agreed scope and permissions; this website conversation does not authorize access to your systems.

Security and processing locations

The website uses HTTPS, encrypted authentication cookies, and encrypted database connections. Saved nugoo records are held in databases with access controls, and administrative actions require authorized access. These measures reduce risk but do not guarantee absolute security.

nugoo is operated from the United States. Storage and processing locations depend on the service and providers involved. We do not offer a US-only processing or storage commitment. Provider-specific practices and transfer information are available through the notices above; we will agree any additional safeguards required for an affected customer workload before accepting it.

Children and changes

nugoo is intended for business use by adults and is not directed to children under 13. If you believe a child has provided information, contact hello@nugoo.com so we can investigate and address it.

We post updates here and change the effective date. We notify affected customers of material changes as required and before introducing a materially different use that requires their agreement.

Company installations

For a company installation, we agree the sources, authorized users, tools, hosting and AI providers included in your setup. Connected software and external providers process information when those features are used. A dedicated environment separates stored company knowledge; it does not make external processing local or prevent authorized support access.

The business owner controls the responsibilities and access granted to nugoo. Permission to view information and permission to take action are separate. Your setup must identify the applicable provider, retention, export and deletion arrangements before affected information is connected.

Provider and contact information

nugoo is provided by Small Potato, Inc.

For service questions, billing, cancellation, or refunds: hello@nugoo.com.

For privacy questions or personal-information requests: hello@nugoo.com.

Small Potato, Inc. 4243 SE Belmont St Portland, OR 97215 United States

Business telephone: [+1 (512) 921-6955](tel:+15129216955). This is the business contact number, not an assigned customer texting number.